Conference: Oct 5-6
Workshops: Oct 7
Take a look at all of the expert speakers from Content Marketing World 2026.
Jake Karls, Co-Founder and Chief Rainmaker, Mid-Day Squares
Jake Karls is the co-founder and Chief Rainmaker of Mid-Day Squares, the better-for-you snack company he helped build from a condo kitchen into a brand sold in over 11,000 stores across North America. Since starting Mid-Day Squares in 2018, Jake has focused on one thing: finding a way to stand out. With no traditional background in food or marketing, he leaned into storytelling, authenticity and bringing people inside the real journey of building a company. That approach helped Mid-Day Squares build a loyal community, sell more than 90 million bars. At the heart of Jake’s approach is a belief that has shaped both the company and his career: unaverage outcomes require unaverage decisions. It’s a philosophy he brings to entrepreneurship, brand building and the way he communicates with people. Jake is a Forbes 30 Under 30 recipient, two-time Entrepreneur of the Year finalist, keynote speaker, media contributor and guest lecturer at universities across North America.