Conference: Oct 5-6
Workshops: Oct 7
Take a look at all of the expert speakers from Content Marketing World 2026.
Cathy McKnight, Chief Problem Solver and Co-Founder, Seventh Bear
Cathy McKnight is Chief Problem Solver and Co-Founder of Seventh Bear, where she helps enterprise marketing teams fix the real reason their content underperforms: broken systems, not lazy people or bad tools. For more than 20 years she's untangled messy marketing and content operations for hundreds of companies, turning siloed chaos into orchestrated, measurable systems. PMP certified, a former co-founder of Digital Clarity Group she’s also held senior roles at IBM and Aon Hewitt, and is a recognized industry analyst. Cathy brings a direct, no-nonsense take on content strategy, operations, governance, and where AI actually fits.