Conference: Oct 5-6
Workshops: Oct 7
Take a look at all of the expert speakers from Content Marketing World 2026.
Amy Balliett, Sr. Fellow | Visual & AI Strategist, Material
Amy Balliett is a serial entrepreneur and AI operational architect who has spent two decades at the intersection of visual communication and business transformation. A seasoned builder who owned her first business at 17, Amy rose to prominence as the founder of Killer Visual Strategies, an agency she led to a successful exit after a decade of defining visual standards for the Fortune 500. Today, Amy serves as a Senior Fellow at Material, where she architects AI-powered tools and agentic workflows that bridge the gap between creative strategy and technical execution. She is a pioneer in "vibe coding," using natural language to build end-to-end products and cinematic campaigns that prove what a "team of one" can accomplish in the age of generative intelligence. Her unique expertise has made her a vital strategic advisor for the broader business community; Amy currently sits on multiple boards and consults for organizations of every scale—from agile startups to global enterprises—helping them translate AI potential into operational reality. An award-winning author and frequent speaker at events like CreativePro and Content Marketing World, Amy also shares her insights with a global audience as a LinkedIn Learning instructor. Through all her work, she remains a fierce advocate for human-centered AI, ensuring that as technology scales, brand soul and human distinctiveness remain at the center.