Conference: Oct 5-6
Workshops: Oct 7
Take a look at all of the expert speakers from Content Marketing World 2026.
Michael Bagalman, VP, Business Intelligence & Data Science, Starz
Michael Bagalman is VP of Business Intelligence and Data Science at Starz, where he leads a team using analytics and machine learning to drive business decisions across the organization. Previously, he held roles at Sony Pictures, AT&T, and Publicis. Michael also writes the Data Science for Decision Makers column for All Things Insights and teaches Marketing & Media Analytics for the University of Oklahoma. His work is grounded in a simple idea: analytics doesn’t create value; decisions do.