Schedule Viewer 2023
2024 Agenda Coming Soon!

The 2024 CMWorld Agenda is coming soon! Below you’ll find the 2023 Agenda including topics, speakers, and tracks. Check back soon for 2024 speaker and schedule announcements.

Use the filters to find the speakers and sessions that present solutions to your greatest content marketing challenges and plan your personal CMWorld experience.

Note that rooms do fill up and seating is first come, first serve, so arrive early to sessions that you would like to attend.

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Loyalty in a Cookie-less Future: the Privacy Landscape + Better Customer Experiences

Uzair Hasan  (Sr. Digital Strategist, Whereoware)

Location: Room 152B

Date: Wednesday, September 27

Time: 2:35 pm - 3:15 pm

Pass Type: All Access Pass, Main Conference Plus, Main Conference, Digital Pass - Get your pass now!

Audience Level: Intermediate

Conference Theme: B2B

Session Type: Session

Track: Data + CX by Whereoware

Vault Recording: TBD

Audience Level: Intermediate

Whereoware

Are cookies crumbling your marketing strategy? Let's find a sweeter approach. This session explores why customer loyalty is the future of marketing without third-party cookies.

We’ll share ways to drive loyalty to capture more zero-and first-party data for better customer experiences, all while embracing the evolution of the privacy landscape.

Takeaway

  • Simple overview of the privacy landscape and common data types
  • Actionable ideas to nurture customer loyalty and secure more zero- and first-party data.
  • Why actionable data is key