Schedule Viewer 2023
2024 Agenda Coming Soon!

The 2024 CMWorld Agenda is coming soon! Below you’ll find the 2023 Agenda including topics, speakers, and tracks. Check back soon for 2024 speaker and schedule announcements.

Use the filters to find the speakers and sessions that present solutions to your greatest content marketing challenges and plan your personal CMWorld experience.

Note that rooms do fill up and seating is first come, first serve, so arrive early to sessions that you would like to attend.

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Financial Services Masterclass: Positioning Your Financial Brand to Stand Out and Attract Customers

Nicole Martin  (Managing Director, Pace)

Matt Harrington  (Creative Director, Pace)

Jamie Brooks  (Senior Strategist, Pace)

Location: Room 146C

Date: Tuesday, September 26

Time: 9:00 am - 10:30 am

Pass Type: All Access Pass, Main Conference Plus - Get your pass now!

Audience Level: Intermediate

Conference Theme: B2B

Session Type: Industry Masterclass

Track: Workshops

Vault Recording: TBD

Audience Level: Intermediate

Industry Masterclass: Financial Services

The financial services landscape is changing. Fintech startups dot the landscape, brands like Walmart and Apple are developing their own financial institutions, and you’re looking at investments in AI to stay nimble. But where does your next generation of revenue come from, and how will you get their attention? Here’s the good news: financial institutions can take lessons from companies in other industries who have battled similar challenges.The master class will be broken into three educational sessions:

Takeaway

  • Demographics and Desires of Modern Banking Customers
  • How FinTechs Have Changed the Game
  • Identifying and Owning Your Whitespace