The 2024 CMWorld Agenda is coming soon! Below you’ll find the 2023 Agenda including topics, speakers, and tracks. Check back soon for 2024 speaker and schedule announcements.
Agnieszka Kwiecien-Janiec (Vice President, Omnichannel Marketing Strategy, NBCUniversal Telemundo Enterprises)
Location: Room 147B
Date: Wednesday, September 27
Time: 1:45 pm - 2:25 pm
Pass Type: All Access Pass, Main Conference Plus, Main Conference - Get your pass now!
Audience Level: Beginner
Conference Theme: B2B
Session Type: Session
Track: Big Ideas
Vault Recording: TBD
Audience Level: Beginner
This session presents insights on today’s growing Hispanic demographic and their economic, political, and social impact in the U.S., while also demonstrating how brands are currently targeting Hispanic audiences and how they can effectively reach them going forward. Gain timely perspectives directly from the team behind NBCUniversal and Telemundo’s Hispanic Heritage Month marketing campaign and Women's World Cup campaign.