The 2024 CMWorld Agenda is coming soon! Below you’ll find the 2023 Agenda including topics, speakers, and tracks. Check back soon for 2024 speaker and schedule announcements.
Kelsy Spaeth (Director of Brand Strategy, Studio Science)
Location: Room 151A
Date: Wednesday, September 27
Time: 1:05 pm - 1:35 pm
Pass Type: All Access Pass, Main Conference Plus, Main Conference, Digital Pass - Get your pass now!
Audience Level: Advanced
Conference Theme: B2B
Session Type: Sponsored Session
Track: Content Innovation
Vault Recording: TBD
Audience Level: Advanced
CX seems to be all we see and hear about these days, but what does it mean? One definition states CX is everything an organization does to deliver superior customer experiences, value, and growth. Well, what determines if it was a superior experience? How someone leaves the interaction feeling. Come let us show you how to use a brand story as a tool to create instant emotional connections with your customers and why that is foundational for any CX strategy.