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Take a look at all of the expert speakers from Content Marketing World 2026.
JP Lespinasse, VP of Brand, Content & Communications, Lightcast
JP Lespinasse is an award-winning marketing executive with more than 20 years building brands and shaping content across technology, media, sports, and retail. As VP of Brand, Content, and Communications at Lightcast, he leads teams creating thought leadership on AI, skills, and the future of work. His career includes roles at IBM, the NBA, Nokia, Gap, and Viacom. A Wharton graduate and lecturer, JP combines strategic rigor, creative instinct, and cultural fluency to build brands that connect and endure. DJing since 1995 has sharpened his ability to read audiences, blend influences, and create shared energy—skills that define his creative leadership.