Conference: Oct 5-6
Workshops: Oct 7
Take a look at all of the expert speakers from Content Marketing World 2026.
Joe Cassidy, Sr Director of Data Intelligence, Manifest
Joe Cassidy is Sr Director of Data Intelligence at Manifest, responsible for building the agency's proprietary technology platform, connecting creative analytics, AI-assisted media operations, audience intelligence and automated reporting into a single system. Joe has spent the last decade turning marketing data into decisions, from foundational measurement and marketing mix modeling to the products that help Manifest's clients see brand, media and performance in one connected view.