2026 Agenda

 

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All Sessions Speakers

The Writing Recipe: Make a Good Draft Better

Ann Gynn  (Consultant and Founder, G Force Communication)
Location: Room 109
Date: Wednesday, October 7
Time: 12:45 pm - 2:15 pm
Pass Type: All Access, CMWorld 3-Day - Get your pass now!
Session Type: Workshop
Track: Workshops, CMWorld
Vault Recording: Not Recorded
Ann Gynn

Your finished draft isn’t ready to serve. It is ready for the polish phase. Make sure it delivers for the audience and the business. Learn a repeatable process for editing your own work, with AI as your sous chef. You’ll discover how to strengthen your content without trying to fix everything at once — and how to decide which changes actually make the writing better.


Take this session on its own or pair it with The Writing Recipe: Build a Better Draft for the complete writing recipe.

Takeaway

  • How to edit in focused passes to improve strategy, credibility, structure, and language
  • Ways to strengthen headlines and make every word work harder
  • How to proofread your own writing more effectively
  • Where AI can help with editing and where human judgment matters most