Conference: Oct 5-6
Workshops: Oct 7
The Invisible Shelf: Build Your Agentic Commerce Playbook in 45 Minutes (AI in Action Workshop)
Yogesh Chavda (Former Director, Center for Marketing Solutions, University of South Carolina)
Date: Wednesday, October 7
Time: 10:10 am - 10:55 am
Pass Type:
All Access -
Get your pass now!
Session Type:
Summit (All Access Required)
Track:
Summit | AI in Action
Vault Recording: TBD
AI agents are already deciding which brands get recommended and which ones disappear. AI-referred traffic to retail sites grew 805% last Black Friday. McKinsey projects the agentic commerce market will reach $3–5 trillion by 2030. Yet most brands haven’t taken a single step to prepare.
When was the last time you checked whether an AI agent can even find your brand?
This hands-on workshop cuts through the noise and gets your team moving.
In 45 minutes, you’ll understand why agentic commerce is a consumer insights problem as much as a technology problem, and you’ll build a practical readiness playbook you can take back to your organization Monday morning.
No slides. No theory. Just a working session.
Who should attend: Consumer insights leaders, CMI directors, marketing strategists, and brand managers at CPG and retail companies who need to understand what agentic commerce means for their business — and what to do first.
Takeaway
- A clear picture of where your brand stands today on agent readiness
- A prioritized 90-day action plan across data, consumer trust, and measurement
- A shared language to align your marketing, insights, and digital teams around this shift