2026 Agenda

 

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All Sessions Speakers

Cannes Lions Deconstructed

Becca Peel  (Head of Creative Capabilities, LIONS Advisory)
Date: Monday, October 5
Time: 2:40 pm - 3:10 pm
Pass Type: All Access - Get your pass now!
Session Type: Summit (All Access Required)
Track: Summit | Science & Magic
Vault Recording: TBD
Becca Peel

At Cannes Lions, the communications industry meets to celebrate the world's best work. It’s where insights from iconic thought leaders, ideas from innovative companies, and inspiration from every corner of the creative marketing community come together. This Contagious session distills the International Festival of Creativity's five days of content into an inspiration-packed briefing. A must-see for all marketers seeking to tap into creativity as a competitive advantage.

Takeaway

  • The insights and strategies that underpin the smartest campaigns of the year
  • The jury perspective on what it took to win in 2026
  • The trends that are shaping the most effective, influential work and what they mean for brands
  • Which campaigns are raising the bar - across a diverse range of brands and markets - and what makes them relevant to other advertisers and categories too