The 2024 CMWorld Agenda is coming soon! Below you’ll find the 2023 Agenda including topics, speakers, and tracks. Check back soon for 2024 speaker and schedule announcements.
Rebecca leads the organic social media, employee social advocacy, peer-to-peer review sites, and website content for SAP Concur. She firmly believes that it's not enough to create content – you need to use it effectively. As a former journalist, she thrives on using her research and storytelling background to optimize digital experiences and drive demand.
She has a proven track record of generating engagement, leads, and revenue through organic social media (and much more). In addition to compelling social content, Rebecca counts SEO, analytics, A/B testing, and salad (you read that right) as a few of her favorite things!