NOW AVAILABLE
ON DEMAND
October 21-23, 2024
San Diego, CA
Use the filters to find the speakers and sessions that present solutions to your greatest content marketing challenges and plan your personal CMWorld experience.
Note that rooms do fill up and seating is first come, first serve, so arrive early to sessions that you would like to attend.
Tamsen Webster, Founder, Message Design Institute
Part strategist, part storyteller, part English-to-English translator, Tamsen Webster helps leaders craft their case for large-scale change. A sought-after speaker and consultant, she’s spent more than 25 years developing the field and practice of persuasive message design, with a particular focus on the principles and processes that build buy-in that lasts. In addition to her work in and for major organizations such as Harvard Medical School, Fidelity Investments, and Klaviyo, she built and delivers the message design curriculum for Elemental Excelerator, a leading investor in impact startups. She’s a judge and mentor for the Harvard Innovation Labs and a professional advisor at the Martin Trust Center for MIT Entrepreneurship. She’s also spent over 10 years as the Idea Strategist for one of only nine legacy-level TEDx events and was named to the Thinkers50 Radar in 2022. She published her first book, Find Your Red Thread: Make Your Big Ideas Irresistible, in 2021. Her next book, Say What They Can't Unhear: The 9 Principles of Lasting Change is available in bookstores everywhere in October 2024. Tamsen was a reluctant marathoner… twice; is a champion ballroom dancer (in her mind); and learned everything she knows about messages, people, and change as a Weight Watchers leader. True story. She lives in Boston with her husband, two sons, and her two retired brindle Greyhounds, Hazel and Walnut.