Martha van Berkel (Schema App)

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Martha van Berkel, Guelph, Schema App

Martha van Berkel is the CEO and co-founder of Schema App, an end-to-end Schema Markup and Knowledge Graph solution provider. She focuses on helping marketing teams globally understand the value of Schema Markup and how they can leverage it to develop their Content Knowledge Graph and drive search performance. Prior to Schema App, Martha was a Senior Manager at Cisco Systems for 14 years responsible for the global online support strategy. She has a degree in Applied Mathematics and Engineering, attended MIT for Innovation and Strategy, is a Mom of two, as well as an avid rower.

Presenting:

Turning Content into Data: The Key to AI Visibility and Control