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Use the filters to identify the speakers and sessions that present solutions to your greatest content marketing challenges. Keynotes and breakout sessions are currently available on demand to All Access, Main Conference Plus (with on demand option), Virtual Experience, and On Demand passholders.
Franklin Parrish is currently the creative director and strategic marketing leader at Kaiser Permanente Mid-Atlantic. Franklin has more than 20 years of experience in brand marketing, advertising, and interactive design. His responsibilities include brand, marketing, and creative strategies and development, media buying, budgeting, and providing strategic direction and operational guidance for Kaiser Permanente’s marketing and advertising efforts to drive our member growth to 1 million members.
Previously, Franklin taught a master's-level course in digital marketing strategy at Delaware’s Wilmington University and currently teaches content strategy at Georgetown University’s School for Continuing Studies. Students learn his method for melding brand insights and storytelling together with audience demographics, behaviors, and psychographics to create relevant content plans that power winning marketing campaigns.
Learn more about Franklin at https://www.franklinparrish.com/