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Content Marketing World 2019 - Session Viewer

View, browse and sort the ever-growing list of sessions by pass type, track, and level. Filter by pass type to see which sessions your pass makes you eligible to attend.

Check back often as we will be adding more sessions and speakers frequently. Please note that session dates and times are subject to change.

Our CMWorld 2019 Mobile app has launched so you are able to build your schedule there with just a click of a button. While choosing breakout sessions is not required, sessions do fill up fast. And seating is first-come, first-served, so it is a good idea to plan out your schedule ahead of time.

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Seleste LunsfordChief Research OfficerCSO Insights, Research Division of Miller Heiman Group

SELESTE LUNSFORD Chief Research Officer, CSO Insights CSO Insights, the independent research arm of Miller Heiman Group, is dedicated to improving the performance and productivity of B2B sales organizations around the world. As Managing Director, Seleste Lunsford defines CSO Insights' research agenda, leads the industry-elite analyst team and oversees the creation of research output and client advisory services. Seleste works directly with the research team to develop original studies correlating sales trends and practices with operational results. She regularly shares CSO Insights findings with client executive teams, industry conference attendees and the market-at-large, working in over 20 countries. Her specialty areas are sales process, sales enablement and sales talent. Seleste has been a leader in the sales performance industry for over 20 years, holding executive roles in Professional Services, Product Development and Operations. Prior to leading CSO Insights, she ran the sales effectiveness consulting practice for AchieveGlobal Inc. In this capacity, she designed, productized and implemented strategic consulting interventions for: sales process mapping, customer experience journey mapping, organizational sales assessment, sales coaching practice development and sales competency modelling. She has co-authored two books: Secrets of Top Performing Salespeople (McGraw Hill) and Strategies that Win Sales (Dearborn Publishing), published dozens of white papers and written articles on Sales Effectiveness for SellingPower Magazine, Entrepreneur Magazine, CRM Magazine, Chief Learning Officer, HR.com and PharmaVoice and more. She is proud to have supported clients such as: AAA, Alliance Bernstein, American Express, Arrow Electronics, Citibank, Convergys, Diners Club, The US Department of Defense, Office Depot, MasterCard, Traveler's Insurance, Verizon Wireless and some of the world's largest big box retailers. Ms. Lunsford earned an MBA degree from Florida State University, where she also earned a B.S. degree in Physics. Connect with Seleste at www.linkedin.com/in/seleste-lunsford and the CSO Insights blog www.csoinsights.com/blog/ where she is a regular contributor.

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