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Gordon is a multi-time speaker at Content Marketing World, and his agency, Pace, is 3X winner of agency of the year. His specialty, spanning a 30 year career, is brand building through content innovation and storytelling, with a strong go-to-market record. Gordon began his career in marketing and advertising as a copywriter and photographer.
Gordon leads Pace’s client portfolios in addition to our centers of excellence including the Pace studio, Pace Interactive and Performance Media team. He is a consummate client champion often found in a virtual or live whiteboard session collaborating with clients, our strategists and creatives on innovative ideas. Gordon has a formula for marketing success that includes a proven grasp of strategy, execution, culture and structure; he is a blend of right-brained and left-brained thinking. He has mentored 18 CMOs from Fortune 500 brands and is a coach for many aspiring leaders in the industry.
Before Pace, Gordon spent many years getting powerful results for companies such as The Ritz-Carlton Hotel Company, Grand Heritage Hotels, Sabre/Travelocity, Hawaiian Airlines, D Custom and Rosenbluth-American Express. Since joining Pace, Gordon and his team have continued to bring solutions and success to many clients over the years such as Rackspace, Four Seasons Hotels, USAA, AAA, Wells Fargo, Truist, First Citizens Bank, PepsiCo, Hilton, Argo, Lycra, Workday, Brighthouse Financial and HCA Healthcare.