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Krystle is the founder and CEO of Revmade, an award-winning research and content strategy company that applies an audience-driven approach to content creation and channel distribution. Krystle has led content strategy development for startups, non-profits, associations, and Fortune 5 companies, helping them find the way to authentically connect with their audiences to advance their business goals. Revmade has been recognized with more than 50 industry awards for its work in its 7 years of existence. Prior to starting Revmade, Krystle was COO at Atlantic Media, running content, product and audience strategy, and worked in a venture-backed healthcare startup.