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Amy Hatch, CX Content Lead, Director of marketing, SAP

Amy Hatch is currently the CX Content Lead and a director of marketing at SAP. Amy is an award-winning marketer, and has more than 20 years’ experience in content marketing and strategy. Amy has worked with brands including Meta, Visa, CVS, Marketo, Adobe and more, helping them to create audience-first, content-led demand-generation strategies.

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