The 2024 CMWorld Agenda is coming soon! Below you’ll find the 2023 Agenda including topics, speakers, and tracks. Check back soon for 2024 speaker and schedule announcements.
An experienced Silicon Valley B2B marketing executive, Phyllis Davidson covers B2B Content Strategy and Operations at Forrester Research. With B2B content always a focus, she has worked across multiple marketing disciplines in both large and small technology companies as well as at marketing agencies and as a consultant. Phyllis has lead teams and built and executed global integrated campaign programs to build brands and drive demand generation, crafted content strategy and architecture, and handled executive communications and merger and acquisition marketing integration. At Forrester, Phyllis helps clients build or transform their content engines using best practices that deliver results. She is passionate about all things content, from the power of taxonomy and semantic AI, to the magic of audience-centric storytelling.