Content Marketing World is part of the Informa Connect Division of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them. Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 3099067.

Schedule Viewer 2022

Use the filters to identify the speakers and sessions that present solutions to your greatest content marketing challenges. Keynotes and breakout sessions are currently available on demand to All Access, Main Conference Plus (with on demand option), Virtual Experience, and On Demand passholders.

Sarah CreedContent Marketing Group Senior ManagerTruist

As director of the Content Hub at Truist, Sarah and her team of content creators lead content strategy, development and integration for marketing communications and digital experiences at the bank. She played a key role in creating the Truist brand following the merger between SunTrust and BB&T in 2019 and has continued to evolve Truist’s verbal identity, championing the voice and message platform for the company. Under her leadership, the Hub manages content through the client journey, with a focus on serving consistent, distinctive, relevant and action-inducing content through all of the brand’s touchpoints and marketing channels. Sarah has been with Truist for 11 years, leading teams in brand and business marketing, social media, and content marketing.