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Content Marketing World 2021 - Session Viewer

View and sort the ever-growing list of sessions by pass type (virtual vs in-person), track, session type, and audience level. There are some sessions specific to the in-person experience, others specific to the virtual experience and a combination of both. Most Nearly ALL sessions will be available on demand after the event for everyone to watch. NOTE: All times are listed in Eastern Time.

Joining us in-person? Check out our Happenings page for fun networking, wellness and evening activities. Joining us virtually? We’ve got plenty of activities for you, too.

Please check back often as we will continue to add more sessions, amazing speakers, and fun to the agenda. Spend some time reviewing the agenda so that you can plan your schedule for the best content marketing event on the planet!

Like what you see? Haven’t registered yet? Head on over to our Registration page and get started! Do you have questions? Email us at [email protected].

Marcus CollinsHead of PlanningWieden+Kennedy New York

Marcus Collins is an award-winning marketer and cultural translator with one foot in the world of practice—serving as the Head of Planning at Wieden+Kennedy New York—and one foot in the world of academia—as a marketing professor at the Ross School of Business, University of Michigan.

His deep understanding of brand strategy and consumer behavior has helped him bridge the academic-practitioner gap for blue-chip brands and startups alike. He is a recipient of Advertising Age's 40 Under 40 award and Crain's Business' 40 Under 40 award, and a recent inductee into the American Advertising Federation’s Advertising Hall of Achievement. Before joining Wieden+Kennedy, he served as the Chief Consumer Connections Officer at Doner Advertising and led Social Engagement at Steve Stoute’s advertising agency, Translation. Over the course of his career, Marcus has developed a practice for creating culturally contagious ideas that inspire people to take action. His strategies and creative contributions have led to the launch and success of Budweiser’s “Made In America” music festival, the launch of Bud Light Platinum, the Brooklyn Nets (Hello Brooklyn!), and State Farm’s “Cliff Paul” campaign – among others.

Prior to his advertising tenure, Marcus began his career in music and tech with a startup he co-founded before working on iTunes + Nike sport music initiatives at Apple and running digital strategy for Beyoncé.

Marcus holds a doctorate in marketing from Temple University where he studied social contagion within cultures of consumption. He received an MBA with an emphasis on strategic brand marketing from the University of Michigan, where he also earned his undergraduate degree in Material Science Engineering. He is a proud Detroit native, a devoted husband, and a loving father to Georgia and Ivy.

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