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View and sort the ever-growing list of sessions by pass type (virtual vs in-person), track, session type, and audience level. There are some sessions specific to the in-person experience, others specific to the virtual experience and a combination of both. Most Nearly ALL sessions will be available on demand after the event for everyone to watch. NOTE: All times are listed in Eastern Time.
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Please check back often as we will continue to add more sessions, amazing speakers, and fun to the agenda. Spend some time reviewing the agenda so that you can plan your schedule for the best content marketing event on the planet!
Date: Wednesday, September 29
Time: 11:50 am - 12:20 pm
Pass Type: Virtual Pass - Get your pass now!
Track: Content Strategy - General
Session Type: Breakout Session
Audience Level: All
Vault Recording: TBD
Audience Level: All
A lot of content marketers still face challenges to show real business results and to get budgets approved. But what if you can forecast and show the growth in digital value of your company? And what if you get your content efforts, data and digital ecosystem on the financial balance sheet as a value?
Content strategist Michiel Schoonhoven and data strategist Denis Doeland take you on a journey on how to build, grow and validate your company's digital value with content marketing. Applying the insights from this session, ultimately leads to a multiplier when selling or financing your business.