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Content Marketing World 2019 - Session Viewer

View, browse and sort the ever-growing list of sessions by pass type, track, and level. Filter by pass type to see which sessions your pass makes you eligible to attend.

Check back often as we will be adding more sessions and speakers frequently. Please note that session dates and times are subject to change.

Our CMWorld 2019 Mobile app will launch early this summer so you will be able to build your schedule there with just a click of a button. While choosing breakout sessions is not required, sessions do fill up fast. And seating is first-come, first-served, so it is a good idea to plan out your schedule ahead of time.

Video Content Done Right: Making Sure Your Videos Are Seen and Make An Impact

Tony Gnau (Founder & Chief Storytelling Officer, T60 Productions)

Date: Wednesday, September 4

Time: 3:05pm - 3:50pm

Pass Type: All Access, Main Conference, Main Conference Plus - Get your pass now!

Track: Visual Storytelling

Session Type: Breakout Session

Audience Level: Intermediate

Vault Recording: TBD

Audience Level: Intermediate

Video is one of the best types of content you can produce today. The problem is many corporate videos miss the mark, and in many cases are never even viewed.
Emmy winner Tony Gnau will provide helpful ideas to make sure your videos are a success. He will show you how to sell the higher-ups on why video is important, how to create videos that tap emotions, and how to promote the videos.

Takeaway

- Video content isn't about facts and figures, it's about emotion.
- The three core videos you need to get started (about us, testimonials, product/service videos).
- Layer videos throughout your marketing funnel and website, a single "Videos" page isn't good enough!