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Content Marketing World 2021 - Session Viewer

View and sort the ever-growing list of sessions by pass type (virtual vs in-person), track, session type, and audience level. There are some sessions specific to the in-person experience, others specific to the virtual experience and a combination of both. Most Nearly ALL sessions will be available on demand after the event for everyone to watch. NOTE: All times are listed in Eastern Time.

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The Future of Work: The Importance of Mentorship Programs

Justina Tran  (Freelance Content Writer and Editor)

A Lee Judge  (Co-Founder & Chief Monsta, Content Monsta)

Ann Gynn  (Consultant and Coach, G Force Communications)

Jessica Kessler  (Senior Director, Content Marketing, Audible)

Brian Piper  (Director of Content Strategy and Assessment, University of Rochester)

Betsy Piland  (Communications Manager, Colorado State University Global)

Ashley Walsh  (Digital Marketer)

Location: Room 5

Date: Thursday, September 30

Time: 2:00 pm - 2:30 pm

Pass Type: Main Conference Plus, Main Conference, All-Access Pass - Get your pass now!

Track: Executive

Session Type: Breakout Session

Audience Level: All

Vault Recording: TBD

Audience Level: All

We all know the importance of building a strong, sustainable workforce but do most organizations offer mentorship programs to attract the best talent? Do corporations view mentorship programs as a coprporate priority? Mentors help mentees learn the ropes at a company, develop relationships across the organization, and identify skills that should be developed or improved upon. Hear from a few of CMI's mentors and mentees about the ways this program helped them develop in their personal and professional lives.


Mentorship programs help with:

  • Hiring
  • Retention
  • Attracting the best talent
  • Learn what young people are seeking in their careers