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Schedule Viewer 2022

Use the filters to identify the speakers and sessions that present solutions to your greatest content marketing challenges. Keynotes and breakout sessions are currently available on demand to All Access, Main Conference Plus (with on demand option), Virtual Experience, and On Demand passholders.

The Future of Storymaking

Gordon Bass  (Executive Creative Director, Pace Communications)

Location: Hall C - Market Muse Theater

Date: Wednesday, September 14

Time: 3:00 pm - 3:30 pm

Pass Type: Main Conference Plus, Main Conference, All-Access Pass, Virtual Pass

Track : Agency Strategies

Session Type: Session

Audience Level: All

Vault Recording: TBD

Audience Level: All

As technology, human behavior, societal norms, cultures, environments and economics evolve, the way we create, share and consume stories is evolving too. In this session, we’ll talk through six facets impacting the psychology and neuroscience of making stories that resonate­. The session, presented by a Content Marketing Awards Agency of the Year winner (2021), will provide actionable insights, resources and inspiration on The Future of Storymaking℠.

Takeaway

  • Navigating technology’s influence on the human condition
  • Supporting creator economies and content democratization
  • Authentic storytelling in the metaverse
  • Crafting multisensory experiences
  • Advancing next generation UX
  • Pushing creative boundaries with AI



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