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Use the filters to identify the speakers and sessions that present solutions to your greatest content marketing challenges. Keynotes and breakout sessions are currently available on demand to All Access, Main Conference Plus (with on demand option), Virtual Experience, and On Demand passholders.
Kate Bradley Chernis (CEO, Lately.ai)
Location: Room 6
Date: Thursday, September 15
Time: 3:00 pm - 3:30 pm
Pass Type: Main Conference Plus, Main Conference, All-Access Pass, Virtual Pass
Track : Writing/Content Development
Session Type: Session
Audience Level: All
Vault Recording: TBD
Audience Level: All
In the US alone, companies waste $400 BILLION (!) each year due to crap writing skills throughout marketing, sales, customer service and beyond. But then spend $3.1 billion each year on REMEDIAL WRITING TRAINING. In order to communicate effectively, everyone has to write. Yes, we live in a world where there are podcasts and video, but in the end, that all gets translated into text, one way or another. Turns out 'writing' is not the soft skill once dismissed as a waste-of-time college major and instead is perhaps the most essential job skill across every department. And it's high time you brushed up.
Join copywriting expert, former rock 'n' roll DJ and AI content-creation tech founder Kate Bradley Chernis for a tactical, cliff-notes-styled run through of writing essentials that will make you lean forward and think DUH.
Watch a session preview here.
