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Content Marketing World 2020 - Session Viewer

Because this year’s event is virtual, you do not need to select your schedule in advance, but we do recommend planning your week ahead of time for an easier time navigating the virtual platform. Pre-conference workshops will be released on demand on Monday, October 12th and Industry Forums will be released on Friday, October 16th - check your emails for login instructions. All breakout/track sessions will be released on Tuesday, October 13th at 2:45pm EDT for on demand viewing. All event content will be available on demand for six months. Please note all times are shown in Eastern Time.

Taking the webinar leap - webinars for small teams with small budgets

Paula Kreba  (Marketing & Communications Advisor, C-FER Technologies)

Date: Tuesday, October 13

Time: 2:45pm - 3:15pm

Pass Type: All Access Virtual, Virtual, Virtual Plus - Get your pass now!

Track: The Basics

Session Type: Breakout Session

Audience Level: Beginner

Vault Recording: TBD

Audience Level: Beginner

Taking the webinar leap - Webinars for small teams with small budgets
Are you thinking webinars could be a tool to help connect with your clients and drive business? Do you have a small team and even smaller budget? You don't have to have a large team or a big budget in order to make a real impact with a webinar. In this case study, you will discover how a small engineering company was able to connect with clients and increase their visibility using limited resources.


• How internal culture & business environment can impact webinar decisions
• Six things to put in place to succeed
• What to consider when planning a webinar and the research required
• Budget considerations
• Ideas to promote and spread the word