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Content Marketing World 2019 - Session Viewer

View, browse and sort the ever-growing list of sessions by pass type, track, and level. Filter by pass type to see which sessions your pass makes you eligible to attend.

Check back often as we will be adding more sessions and speakers frequently. Please note that session dates and times are subject to change.

Our CMWorld 2019 Mobile app will launch early this summer so you will be able to build your schedule there with just a click of a button. While choosing breakout sessions is not required, sessions do fill up fast. And seating is first-come, first-served, so it is a good idea to plan out your schedule ahead of time.

Speaking Their Language: How to Engage Different Types of Audiences with Content That Is Uniquely Meaningful

Annie Granatstein (Head of WP BrandStudio, Washington Post)

Date: Wednesday, September 4

Time: 11:20am - 12:05pm

Pass Type: All Access, Main Conference, Main Conference Plus - Get your pass now!

Track: Branded Content

Session Type: Breakout Session

Audience Level: Intermediate

Vault Recording: TBD

Audience Level: Intermediate

We’re all drowning in a sea of content. On big screens and little ones, in our palms and inside our ears, stories are everywhere. How can content creators stand out? The answer lies in crafting stories that speak your particular audience’s specific language, addressing its challenges, and joining its conversations. From her perspective running The Washington Post’s BrandStudio, which produces hundreds of award-winning multimedia programs yearly across every vertical, Annie will share what she’s learned about creating and promoting programs to a diverse array of audiences.