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Content Marketing World 2020 - Session Viewer

Because this year’s event is virtual, you do not need to select your schedule in advance, but we do recommend planning your week ahead of time for an easier time navigating the virtual platform. Pre-conference workshops will be released on demand on Monday, October 12th and Industry Forums will be released on Friday, October 16th - check your emails for login instructions. All breakout/track sessions will be released on Tuesday, October 13th at 2:45pm EDT for on demand viewing. All event content will be available on demand for six months. Please note all times are shown in Eastern Time.

Podcasting - All the Essentials for Success

Rob Walch  (VP Podcaster Relations, Libsyn)

Date: Tuesday, October 13

Time: 2:45pm - 3:15pm

Pass Type: All Access Virtual, Virtual, Virtual Plus - Get your pass now!

Track: The Basics

Session Type: Breakout Session

Audience Level: All

Vault Recording: TBD

Audience Level: All

There is a 2,000 to 1 ratio of Bloggers to Podcasters. There is more time in the day to consume audio content then any other form of content. Music services like Spotify, TuneIn, Google Podcasts, iHeartRadio and Soundcloud all have podcast sections. Alexa allows for podcast specific skills. This session will break down myths about podcasting and show where people are really consuming podcasts.


  • Why you should podcast.
  • What you are missing out on by not podcasting.
  • What actually works in promoting a podcast.