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Schedule Viewer 2022

View, browse and sort the ever-growing list of sessions by pass type, track, and format. With this Session Scheduler, you can build your schedule in advance and access it during the show via export or with the Mobile App, once live. Sessions do fill up and seating is first come, first serve, so arrive early to sessions that you would like to attend.

Million Dollar Content: Maximize your earning potential by creating for yourself instead of producing for others

Andrea Fryrear  (CEO and Co-founder, AgileSherpas)

Date: Friday, September 16

Time: 9:20 am - 9:50 am

Pass Type: Main Conference Plus, Main Conference, All-Access Pass, Virtual Pass

Track : Career Skills

Session Type: Session

Audience Level: All

Vault Recording: TBD

Audience Level: All

Content marketers possess a unique and highly valuable set of skills, so of course we focus on maximizing what we can earn when we apply them on behalf of our bosses or clients. But what if that focus blinds us to a much bigger opportunity? What if we're wasting our skills on content production?

If you've ever thought you're leaving money on the table as a content marketer, join Andrea Fryrear, CEO and co-founder of a multi-million dollar content-led startup, as she shows you why making content for other people will never be as profitable (or as fun) as using it to create something for yourself.


Drawing on her own career path from project manager to content strategist to accidental entrepreneur, Andrea will show you how to:

Diagnose and categorize your innate entrepreneurial drive
Distill your professional goals and frustrations into the right business model for you
Design a content-driven business that aligns with your unique needs, talents, and goals