Scheduler 2024

Use the filters to find the speakers and sessions that present solutions to your greatest content marketing challenges and plan your personal CMWorld experience.

Note that rooms do fill up and seating is first come, first serve, so arrive early to sessions that you would like to attend.

Midjourney Masterclass - Move From Beginner to Midjourney Master in 40 Minutes

Amy Balliett  (Sr. Fellow, Material)

Location: Room 30DE

Date: Wednesday, October 23

Time: 2:10 pm - 2:50 pm

Pass Type: All Access, Main Conference, Main Conference Plus, Digital - Get your pass now!

Audience Level: Beginner

Conference Theme: B2B & B2C

Session Type: Session

Track: Content Creation & Development

Vault Recording: TBD

Audience Level: Beginner

If you're like most content marketers, you've likely heard that the opportunities are endless when it comes to text-to-image generation with AI. But have tools like Midjourney (the leading AI text-to-image generator) felt like a wild beast impossible to tame? Sure, you've experimented with it, but its endless opportunities might allude you as you stare down the precipice of a steep learning curve and minimal time to even start that climb.

What if you could learn everything you need to know to move from a Midjourney beginner to an expert creator in under 40 minutes? In this session, leading visual strategist Amy Balliett will teach you the ins and outs of Midjourney so you can prompt like a pro, maintain design consistency, and take advantage of the many ways Midjourney can elevate your organization's content creation process.


  • Learn how to prompt like a pro
  • Learn how to elevate your content using parameters, inpainting, versioning, and more
  • Learn how to create multiple designs that align to a single visual aesthetic (whether that be your brand or a campaign style)
  • Learn how to leveral Midjourney to develop a variety of content assets including icons, memes, storyboards, moodboards, and more
  • Walk away fully capable of using Midjourney as part of your content creation workflow