Our schedule will be live soon. Because this year’s event is virtual, you do not need to select your schedule in advance, but we do recommend planning your week ahead of time for an easier time navigating the virtual platform. We’ll send updates to paid registrants as the agenda is finalized.
Amy Balliett (CEO, Founder, Killer Visual Strategies)
Pass Type: All Access, Main Conference, Main Conference Plus - Get your pass now!
Track: Visual Storytelling
Session Type: Breakout Session
Audience Level: Intermediate
Vault Recording: TBD
Audience Level: Intermediate
From millennials through today's most populous consumer group, Generation Z, we've seen an evolution from typewriters and word processors to Instagram Stories, YouTube, GIFs, and Snaps. As a result, when it comes to visual content, your audiences are more discerning than ever, making them likely to ignore and devalue a brand when the visual content it delivers fails to meet their standards. The Visual Generation is here, and they comprise 64% of your audience — so if you want to achieve meaningful engagements, here's how to speak their visual language.
