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Schedule Viewer 2022

View, browse and sort the ever-growing list of sessions by pass type, track, and format. With this Session Scheduler, you can build your schedule in advance and access it during the show via export or with the Mobile App, once live. Sessions do fill up and seating is first come, first serve, so arrive early to sessions that you would like to attend.

Marketing Burnout: Cultivating Balance in a World Gone Wild

Maureen Jann  (CEO, Chief Marketing Strategist, NeoLuxe Marketing)

Date: Thursday, September 15

Time: 3:00 pm - 3:30 pm

Pass Type: Main Conference Plus, Main Conference, All-Access Pass, Virtual Pass

Track : Teams & Culture

Session Type: Session

Audience Level: All

Vault Recording: TBD

Audience Level: All

Marketers are contributing to what's being called "The Great Resignation". From content to performance, marketers have been under the strain for years to do more with less, manage budgets with wild inflation, and perform at their peak while covering multiple jobs (sometimes for years). Organizations, and the marketers in those organizations, are struggling to find an equitable give-and-take to maintain brands and outreach. Both marketing leaders and marketers themselves need more tools in their toolbox to meet the pressure of the market without burning out. Using real world interviews, and original research Jann will share her team's findings.

Takeaway

A tour through the burnout data based the responses from more than 500 marketers

Practical ways to combat classic burnout symptoms based on marketer interviews

Advice for setting expectations for reasonable marketing performance

Helpful tips for managing resources more effectively



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