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Content Marketing World 2019 - Session Viewer

View, browse and sort the ever-growing list of sessions by pass type, track, and level. Filter by pass type to see which sessions your pass makes you eligible to attend.

Check back often as we will be adding more sessions and speakers frequently. Please note that session dates and times are subject to change.

Our CMWorld 2019 Mobile app has launched so you are able to build your schedule there with just a click of a button. While choosing breakout sessions is not required, sessions do fill up fast. And seating is first-come, first-served, so it is a good idea to plan out your schedule ahead of time.

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Keynote - Customer Acquisition Through Authentic Storytelling: Transforming Content Into Commerce

Nilla Ali (Vice President of Strategic Partnerships, BuzzFeed)

Location: CMWorld Keynote Stage

Date: Thursday, September 5

Time: 9:00am - 9:30am

Session Type: Keynote

Audience Level: All

Vault Recording: TBD

Audience Level: All

In an evolving advertising space where consumers expect personalized products and require an emotional connection with a brand, content is a strategic and highly effective way for retailers to authentically share their value prop. BuzzFeed, the world's leading tech-powered media company, leverages its massive reach and brand credibility to give retailers a platform to tell their story and get their brands in front of a qualified and interested audience. In this session, Nilla Ali, SVP of Strategic Partnerships, will explore the value of content to drive brand love, and share tactical tips for creating innovative content experiences that drive revenue.