Because this year’s event is virtual, you do not need to select your schedule in advance, but we do recommend planning your week ahead of time for an easier time navigating the virtual platform. Pre-conference workshops will be released on demand on Monday, October 12th and Industry Forums will be released on Friday, October 16th - check your emails for login instructions. All breakout/track sessions will be released on Tuesday, October 13th at 2:45pm EDT for on demand viewing. All event content will be available on demand for six months. Please note all times are shown in Eastern Time.
Joe Pulizzi (Founder, Content Marketing Institute)
Date: Tuesday, October 13
Time: 10:45am - 11:15am
Pass Type: All Access Virtual, Virtual, Virtual Plus - Get your pass now!
Session Type: Keynote
Audience Level: All
Vault Recording: TBD
Audience Level: All
The marketing industry is facing an unprecedented challenge. Global marketers are struggling just to figure out what to do next. At the same time, this is an incredible opportunity for content marketers. In this dynamic presentation, CMI founder Joe Pulizzi will detail the two incredible opportunities for content marketers, and break down the new marketing business model with help from Disney and a side of diversification. You don't want to miss this session.