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View and sort the ever-growing list of sessions by pass type (virtual vs in-person), track, session type, and audience level. There are some sessions specific to the in-person experience, others specific to the virtual experience and a combination of both. Most Nearly ALL sessions will be available on demand after the event for everyone to watch. NOTE: All times are listed in Eastern Time.
Joining us in-person? Check out our Happenings page for fun networking, wellness and evening activities. Joining us virtually? We’ve got plenty of activities for you, too.
Please check back often as we will continue to add more sessions, amazing speakers, and fun to the agenda. Spend some time reviewing the agenda so that you can plan your schedule for the best content marketing event on the planet!
Nick Edouard (Co-Founder & CPO, Pathfactory)
Rebecca Kalogeris (VP Marketing & Product Strategy, Pragmatic Institute)
Date: Thursday, September 30
Time: 2:45pm - 3:15pm
Pass Type: Virtual Pass - Get your pass now!
Track: Content Innovation
Session Type: Breakout Session
Vault Recording: TBD
There is a simple truth behind content marketing: when people spend more time on your website, they’re more likely to become customers. That’s the philosophy behind Pragmatic Institute’s AI-powered user experience improvements that help visitors self-educate by delivering the right content to the right visitor at the right time. Learn how Pragmatic realized a 3X improvement in website engagement, and how the power of AI is now accessible to companies of all sizes.