The 2024 CMWorld Agenda is coming soon! Below you’ll find the 2023 Agenda including topics, speakers, and tracks. Check back soon for 2024 speaker and schedule announcements.
Divya Bisht (Content Strategist, Spinutech)
Jeneanne Ballos (COO, Digital River Media)
Annie Murmann (CEO, Digital River Media)
Location: Room 146B
Date: Wednesday, September 27
Time: 10:30 am - 11:10 am
Pass Type: All Access Pass, Main Conference Plus, Main Conference, Digital Pass - Get your pass now!
Audience Level: Intermediate
Conference Theme: B2C
Session Type: Session
Track: Core Concepts
Vault Recording: TBD
Audience Level: Intermediate
As content marketers, we want to create effective content that engages customers, helps achieve KPIs, and lets us flex our creative muscles. But, that can be challenging when you work with team members, bosses, or clients who just don't "get" content. These are the folks who, after multiple presentations, conversations, and projects are still basically content clueless. Can you still enjoy your job when you're surrounded by naysayers and nonbelievers? Worry not! We've curated strategies for how to persist in your content creation efforts, stay strategic, and deal with the content clueless.