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View and sort the ever-growing list of sessions by pass type (virtual vs in-person), track, session type, and audience level. There are some sessions specific to the in-person experience, others specific to the virtual experience and a combination of both. Nearly ALL sessions will be available on demand after the event for everyone to watch.
Please check back often as we will continue to add more sessions and amazing speakers to the agenda. The full, timed agenda will be available soon so you can begin to plan your schedule for the best content marketing event on the planet!
Christoph Trappe (The Authentic Storyteller, The Authentic Storytelling Project)
Date: Friday, October 1
Time: 8:40am - 9:10am
Pass Type: Main Conference Plus, Main Conference, All-Access Pass - Get your pass now!
Track: Content Development
Session Type: Breakout Session
Audience Level: All
Vault Recording: TBD
Audience Level: All
Many brands across B2B, B2C and D2C are getting into the podcasting game. It makes sense. Podcasts are yet another way to get in front of your audiences and build an authentic connection.
Podcasting can also help with SEO. But as often is the case, there are ways to maximize your podcast content even further. That of course includes writing blog post content from it, but the latest is to livestream your show to multiple channels for even more exposure.
It depends on brand and industry what channels work the best, and we'll discuss the pros and cons for:
and whatever else pops up this summer
This session will share how to integrate these new channels into your overall strategy to truly throw your content a parade and drive as many results as possible with a good Return on Effort.