NOW AVAILABLE
ON DEMAND
October 21-23, 2024
San Diego, CA
Use the filters to find the speakers and sessions that present solutions to your greatest content marketing challenges and plan your personal CMWorld experience.
Note that rooms do fill up and seating is first come, first serve, so arrive early to sessions that you would like to attend.
How Booking.com and Statista partnered up to redefine travel industry insights
Krzysztof Borek (Content Marketing Consultant, Statista)
Location: Innovation Stage (Expo Hall)
Date: Tuesday, October 22
Time: 9:45 am - 9:55 am
Pass Type: All Access, Main Conference, Main Conference Plus, Digital - Get your pass now!
Session Type: Tech Talk
Track: Tech Talks
Vault Recording: TBD
In this session you'll find out how Booking.com and Statista were jointly able to bridge a gap in the coverage of the accommodation industry, which, thus far, would often be included under broader categories, like hospitality or tourism and travel. You'll see how extensive research and know-how, expert data storytelling, and strong visuals converge to create content that can really make an impact.
Takeaway
- Learn how different areas of expertise intertwine to create impactful content
- See the different ways of disseminating knowledge through content
- See how knowledge-oriented mindset leads to success