Scheduler 2024

Use the filters to find the speakers and sessions that present solutions to your greatest content marketing challenges and plan your personal CMWorld experience.

Note that rooms do fill up and seating is first come, first serve, so arrive early to sessions that you would like to attend.

Deep Dive Workshop: Winning Habits of Customer-Centric Marketers

Sydni Craig-Hart  (CEO, Smart Simple Marketing)

William Hart  (COO, Smart Simple Marketing)

Location: Room 30A

Date: Monday, October 21

Time: 1:15 pm - 4:15 pm

Pass Type: All Access, Main Conference Plus - Get your pass now!

Audience Level: Advanced

Conference Theme: B2B

Session Type: Workshop

Track: Workshops

Vault Recording: TBD

Audience Level: Advanced

Deep Dive Workshop: Content Planning

Especially for Senior Marketing Leaders who lead marketing teams.

If you want to effectively reach your target audience in today's climate, you must have customer-centric habits and processes. These habits and processes will keep you focused on building trust and delivering value. When your audience sees that you are consistent, authentic, and genuine, they will respond with deeper engagement and increased loyalty. Building customer-centric habits starts with listening to your customer. Join us for this hands-on workshop to learn our process for how to L.I.S.T.E.N. to your customer and how to infuse what you learn into your messaging, content and campaigns to get better results.


  • How to become more customer-centric -- from the customer's perspective
  • A defined process for capturing customer insights to inform and create high-ROI marketing programs
  • The critical next steps you can take in the next 30 days to see tangible results