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Schedule Viewer 2022

View, browse and sort the ever-growing list of sessions by pass type, track, and format. With this Session Scheduler, you can build your schedule in advance and access it during the show via export or with the Mobile App, once live. Sessions do fill up and seating is first come, first serve, so arrive early to sessions that you would like to attend.

Data: The 4-Letter Word You Need to Embrace

Inbar Yagur  (VP Marketing, GrowthSpace)

Date: Wednesday, September 14

Time: 12:20 pm - 12:50 pm

Pass Type: Main Conference Plus, Main Conference, All-Access Pass, Virtual Pass

Track : Core Concepts

Session Type: Session

Audience Level: All

Vault Recording: TBD

Audience Level: All

Of course, you must be thinking. Data? Heck no. I'm an artist! I have a spreadsheet allergy! I failed math!

Ok, you may not be thinking exactly that, but lots of content creators don't go near data because it's intimidating.

The truth is, data can feed your content strategy for months, position you as a thought leader, and drive real business results.

The best part? It's actually not that hard! In this session, you'll learn easy go-to strategies that will help you harness the power of data and make it a key part of your content strategy. You'll see real-life examples of how data helped power sustainable content strategies and drove real revenue.


- Actionable tips to help you integrate data into your content strategy immediately.

- Ideas and inspiration to get started.

-Storytelling strategies that make data accessible to everyone