Because this year’s event is virtual, you do not need to select your schedule in advance, but we do recommend planning your week ahead of time for an easier time navigating the virtual platform. Pre-conference workshops will be released on demand on Monday, October 12th and Industry Forums will be released on Friday, October 16th - check your emails for login instructions. All breakout/track sessions will be released on Tuesday, October 13th at 2:45pm EDT for on demand viewing. All event content will be available on demand for six months. Please note all times are shown in Eastern Time.
Michael Brenner (Keynote Speaker, Author & CEO, Marketing Insider Group)
Date: Monday, October 12
Time: 10:00am - 11:00am
Pass Type: All Access Virtual, Virtual Plus - Get your pass now!
Session Type: Workshop
Audience Level: All
Vault Recording: TBD
Audience Level: All
Every business creates content. But few know how to map content to the buyer journey and to better business results. Join Content Marketing influencer Michael Brenner who will get right to the heart of content optimization and distribution strategies that meet buyer needs and get results you can brag about to your boss.
Workshop attendees will learn how to:
