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Content Marketing World 2020 - Session Viewer

Because this year’s event is virtual, you do not need to select your schedule in advance, but we do recommend planning your week ahead of time for an easier time navigating the virtual platform. Pre-conference workshops will be released on demand on Monday, October 12th and Industry Forums will be released on Friday, October 16th - check your emails for login instructions. All breakout/track sessions will be released on Tuesday, October 13th at 2:45pm EDT for on demand viewing. All event content will be available on demand for six months. Please note all times are shown in Eastern Time.

Content Ops in 2025: How Content Marketing Platforms Will Evolve to Deliver More Strategic Value

Matt Malanga  (CMO, Welcome - A NewsCred Brand)

Date: Tuesday, October 13

Time: 2:45pm - 3:15pm

Pass Type: All Access Virtual, Virtual, Virtual Plus - Get your pass now!

Track: Content Breakout

Session Type: Breakout Session

Audience Level: All

Vault Recording: TBD

Audience Level: All

Welcome - A NewsCred Brand
Session Sponsor

According to a recent Sirkin Research survey to 100+ marketing leaders in large enterprises, MarTech categories are evolving, creating more strategic value. Join Welcome - A NewsCred Brand's CMO, Matt Malanga, as he takes you through the key research findings and discover what other leaders are doing to more effectively orchestrate content.


  • Learn why MarTech is not always living up to expectations as a strategic enabler
  • Discover where marketing leaders see gaps in orchestration of content
  • Gain insights into how marketing leaders plan to leverage emerging technologies to accelerate execution, improve operations, and demonstrate results