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Schedule Viewer 2022

Use the filters to identify the speakers and sessions that present solutions to your greatest content marketing challenges. Keynotes and breakout sessions are currently available on demand to All Access, Main Conference Plus (with on demand option), Virtual Experience, and On Demand passholders.

Content Marketing In The New Normal: 5 Ways to Readjust Your Content Plans

Juntae DeLane  (Founder/CEO, DIGITAL DELANE)

Location: Grand Ballroom C

Date: Thursday, September 15

Time: 12:20 pm - 12:50 pm

Pass Type: Main Conference Plus, Main Conference, All-Access Pass, Virtual Pass

Track : Content Planning/Operations

Session Type: Session

Audience Level: Intermediate

Vault Recording: TBD

Audience Level: Intermediate

If you're a marketer dealing with working from home, shifting strategies, and uncertainty then you're not alone. The Pandemic has changed our world more than any other single event in modern history.

It has changed consumer behavior, access, desires, the economy, and as a result marketing. Marketing is now more complex than ever. There are new challenges marketers have never dealt with before. So what are we to do?
Well, you guessed it. Attend this session!

Takeaway

You'll get key insights on:
– How uncertainty affects your customer's buying behavior
– How your adjusted marketing budget should look in 2022
– How your competitors are dealing with the crisis
– How to reframe your thinking to engage better with consumers



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