Scheduler 2024

Use the filters to find the speakers and sessions that present solutions to your greatest content marketing challenges and plan your personal CMWorld experience.

Note that rooms do fill up and seating is first come, first serve, so arrive early to sessions that you would like to attend.

Building a Community Through Thought Leadership

Michelle Ngome  (President, African American Marketing Association)

Location: Room 30A

Date: Tuesday, October 22

Time: 10:40 am - 11:20 am

Pass Type: All Access, Main Conference, Main Conference Plus, Digital - Get your pass now!

Audience Level: Intermediate

Conference Theme: B2B & B2C

Session Type: Session

Track: Teams & Culture

Vault Recording: TBD

Audience Level: Intermediate

Have you been told to work on your personal brand, but don't want to do the social media dance? Trust me, I understand. Today, it is important for seasoned professionals and entrepreneurs to establish themselves as an expert. Thought leadership is a powerful tool for building strong communities. In this session, I will share with you how thought leadership contributes to community building by:

Takeaway

  • Going from connections to credibility
  • How intentional storytelling makes an impact
  • The triad of influence that spurs growth