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AI & The Law: What Content Marketers Need to Know to Stay Legal (and Sane)

Ruth Carter, Esq.  (Evil Genius, Geek Law Firm)

Location: Room 8

Date: Wednesday, September 17

Time: 3:10 pm - 3:45 pm

Pass Type: All Access, Main Conference Plus, Main Conference, Digital - Get your pass now!

Audience Level: Intermediate

Conference Theme: B2B & B2C

Session Type: Session

Track: AI in Marketing

Vault Recording: TBD

Audience Level: Intermediate

If AI can create your content in seconds, it can land you in legal hot water just as fast.


As AI-generated content becomes a staple in content marketing strategies, it’s more important than ever to understand the legal landscape. Your favorite non-boring internet and intellectual property attorney will tell you what you need to know in plain English so you can avoid costly problems.


Walk away with practical do’s and don’ts to immediately implement into your business.


This session description was written with suggestions from AI.

Takeaway

  • What’s New with Copyright and AI-Generated Content: What you can (and can’t) claim as your own, and what results (if any) have come out of the dozens of pending AI-copyright lawsuits.
  • What Other Laws Impact How You Use AI: Don’t get blindsided by compliance gaps.
  • When/Where Do You Have to Disclose AI Involvement: If AI had a hand in your content, do you have to tell the world? Each platform has its own rules about what you’re required to disclose.
  • What Terms You Need in Your Contracts or Company Policies About AI: Learn how to bulletproof your agreements and policies when it comes to AI.