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Use the filters to identify the speakers and sessions that present solutions to your greatest content marketing challenges. Keynotes and breakout sessions are currently available on demand to All Access, Main Conference Plus (with on demand option), Virtual Experience, and On Demand passholders.
Kelly Johnson (Senior Director of Content Strategy, Lever.co)
Amy Higgins (Senior Director, Content Strategy, Twilio)
Jessica Bergmann (VP, Content Strategy & Customer Marketing, Salesforce)
Nisha Menezes (Principal Content Strategist, Atlassian)
Julie Hochheiser Ilkovich (Managing Partner & President, Editorial Operations, Masthead Media Company)
Location: Grand Ballroom B
Date: Wednesday, September 14
Time: 2:20 pm - 2:50 pm
Pass Type: Main Conference Plus, Main Conference, All-Access Pass, Virtual Pass
Track : Content Experiences
Session Type: Session
Audience Level: All
Vault Recording: TBD
Audience Level: All
You’ve spent years investing in the power and potential of content marketing—and it’s been paying off in measurable returns. But as audiences become more sophisticated and the demand for their attention increasingly fierce, how do you leverage new content mediums and opportunities to keep those potential customers coming back for more? As you look to push the envelope, learn from this panel of top women in content. They’ll share how they’ve pioneered new approaches to content creation and delivery—and how you can test, learn, and level-up for 2023.